Evaluation question 4.

Evaluation question 3.

Evaluation question 2.

Evaluation question 1.

Show Me Love - Final cut.

Audience feedback - digipak.

Our poster.

Our Digipak.

Our artists name - audience feedback.

An artists name is very important in any genre of music. The name should be catchy allowing it to stick in your audiences mind. It should also highlight the musis they produce. So, in our case we have a solo female artist of the dance/poop genre. Through research and planning we discovered that alot of solo females vary in there name choices such as keeping your real name like Cheryl or to completely changing to what is called a stage name such as Charli XCX.

For our own audience research we decided to give four of names that varied from our 'singers' real name to stage names. (shown in table above). For our two stage names we choose Kayte X and Katie KX. our reasoning in choosing these is because we belived the names are striking and and stands out especially 'Kayte X' as its spelt differently to how it is usually. We also agreed on adding an X at the end of these names as it makes them appear more girly, which for this genre the female is often percieved as. The other option we used was our singers birth name, Kate Seeley. We had this as an option as we believed it was simple yet catchy. Finally, our last name option was Kate Kash as we believed the allitertion would make it more memorable and also 'Kash' could be seen as slang spelling for cash, connoting money and fame which is what celebrities are seen for.

However audience feedback has proven that Kate Seeley was the most popular with 46.88% of the overall votes. Coming in second closest was Kayte X and Katie Kash both with 18.75% but each was still a huge 28.13% difference from Kate Seeley. Our audiences least favourite was Katie KX with only 15.63% choosing this name. So, with help from our audience we decided to go with Kate Seeley which we always origionally thought was catchy/girly and appropriate for our female solo dance artist.

Location of filming phontos.

Shot table.

Lyrics	Timing	Shots
Musical Intro	9 Seconds (0:05 – 0:14)	Mid Shot (Tracking), Low angle (panning), Camera tilting
Heartbreaks and promises, I’ve had more than my share	5 Seconds (0:14 – 19)	Extreme close up
Musical Break	2 Seconds (0:19 – 0:21)	Extreme close up
I’m tired of giving my love and getting nowhere, nowhere	8 Seconds (0:21 – 0:29)	Close up (handheld, zoom in & out), Mid Shot (panning)
What I need is somebody who really cares	6 Seconds (0:29 – 0:35)	Mid Shot (handheld)
Musical Break	1 Seconds (0:35 – 0:36)	Close Up (Tracking)
I really need a lover, a lover who wants to be there	7 Seconds (0:36 – 0:43)	Over the shoulder (handheld), High angle (camera tilting)
It’s been so long since I touched a wanting hand	6 Seconds (0:43 – 0:49)	Mid shot, Mid shot (zoom in & out), Mid Shot (High Angle)
Musical Break	2 Seconds (0:49 – 0:51)	Close Up (High angle)
I can’t put my love on the line, that I hope you’ll understand	7 Seconds (0:51 – 0:58)	Close Up (Handheld)
So baby if you want me	2 Seconds (0:58 – 1:00)	Extreme Long Shot
Musical Break	1 Second (1:00 – 1:01)	Mid Shot (Tracking)
You’ve got to show me love	4 Seconds (1:01 – 1:05)	Close Up (Low Angle)
Musical Break	1 Second (1:05 – 1:06)	Mid Shot
Words are so easy to say, oh ah yeah	4 Seconds (1:06 – 1:10)	Long Shot (Panning, Pull Focus)
You’ve got to show me love	3 Seconds (1:10 – 1:13)	Mid Shot (Tracking, handheld)
Musical Break	11 Seconds (1:13 – 1:24)	Mid Shot (Zooms In)
You’ve got to show me love	4 Seconds (1:24 – 1:28)	Over The Shoulder Shot
Musical Break	30 Seconds (1:28 – 1:58)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
You’ve got to show me love	2 Seconds (1:58 – 2:00)	Extreme Close Up
Musical Break	12 Seconds (2:00 – 2:12)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
You’ve got to show me love	3 Seconds (2:12 – 2:15)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
Musical Break	16 Seconds (2:15 – 2:31)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
Ahhh... Yeah yeah	9 Seconds (2:31 – 2:40)	Extreme Close Up
You’ve got to show me love	3 Seconds (2:40 – 2:43)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
Musical Break	14 Seconds (2:43 – 2:57)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
You’ve got to show me love	3 Seconds (2:57 – 3:00)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
Musical Break	26 Seconds (3:00 – 3:26)	Close Up, Mid Shot, Extreme Close Up, Two Shot, Wide Shot, Low Angle, High Angle, Canted Angle, Panning, Tracking, Zooms in & out
You’ve got to show me love	3 Seconds (3:26 – 3:29)	Over the shoulder
Musical Exit	4 Seconds (3:29 – 3:33)	Over the shoulder

Show Me Love - Storyboard.

Choice of song.

https://www.youtube.com/watch?v=pkepfWHpJeA




For our A2 music video we wanted to use an upbeat song as when we researched previous students work we found that more than often they used slow songs which we believed made them slightly dull and boring with the pace of the editing making them repetitive. When taking this is into consideration we decided to use the song Show Me Love (festival remix) by Michael Mind Project. We did this as we knew we would be using fast paced editing so we knew our music video would be interesting and different. Although, we knew it would be harder to edit as we would have to use a variety of shots/camera angles but in the end we knew it would be rewarding.

Name of artist, identity of artist and choice of record label.

Advert Poster Analysis: Britney Spears - Circus

Britney Spears Advert Poster from LewisSaunderson

Advert Poster Analysis: Beyonce - I am...Sasha Fierce

Beyonce Advert Poster from LewisSaunderson

Advert Poster Analysis: Rihanna - Rated R

Rihanna Advert Poster from LewisSaunderson

Digipak analysis. Chris Brown - Fame.

Front cover

 

The first thing the audience notices is the central image which we understand to be the main singer. The direct eye contact and harsh look makes Brown appear confident, highlighting his masculinity which is typically stereotyped (looks are important) within the dance genre. The way the album is designed tells us that this genre focuses a lot on the image of the artist rather than the music as previously mentioned. Also, the artist doesn't posses any instruments which makes us believe that album revolves just around Chris Browns voice. The graffiti style back drop represents street life as such, and connotes an urban life style, which in linked to this genre. The back drop also includes many images of the artist performing, putting emphasis on his multiple talents such as dancing which is very common within dance music videos. Although the album is very hectic the typography plays an important role bringing the album together the title 'F.A.M.E' suggests that fame is his focus point. Also, the graffiti style text runs parallel with the theme throughout.

Back cover

The back cover contradicts the front in certain ways. We see Chris at a long shot with a mask covering his face and looking away from the camera suggesting he doesn't want his identity revealed this could perhaps relate to his past in his personal life with ex partner Rihanna, suggesting he doesn't want to be in the lime light. Although, the stance we see Chris stood in shows confidence relating back to the image on the front cover. Even thought the pink background doesn't particularly fit the graffiti theme within the front cover it enables the black text to stand out more not allowing the album design to become dull allowing it to stay attractive to the audiences eye.

Inside (CD)

Again, we see another different colour scheme within the CD, but it works well. The black on white creates a strong contrast enhancing the image and bringing it to the foreground. Browns stance is again strong and confident reflecting on his own personality. The text is consistent in comparison to the front cover keeping the urban graffiti style, running alongside his genre of music. Even though, the colour of his name is a dull colour in relation to the front cover but it works well with the black/white scheme.

Dance artists names.

Dance as a genre.

Dance music is composed to promote dancing, obviously. My initial understanding of sub genres of dance included house, electro and pop. However, when researching and looking more in depth on the web I discovered that dance has many more sub genres I was once unaware of - such as rock combined with dance.


So, what makes a successful dance track? personally, I think if the listener/audience can 'feel the beat' making them dance along to it then you have created a good track. Hence why most night clubs play music within the dance genre. Dance tracks have arguably simple bass lines and beats that build up pace from the start until they reach the peak of the song and 'drop'. They often include a minimal amount of lyrics and sometimes just once line that will get stuck in your head. For example Calvin Harris's Burnin'  (see link below)


https://www.youtube.com/watch?v=ss6CAIGpoko



Some Examples of dance music sub genres - 
Electronic Dance Music:
Electronic dance music is made using electronics and is usually heard in dance nightclubs, on popular radio stations, and on television shows and movies. Electronic dance music became popular after the boom of personal computers during the 1980's.
Electronic dance music is composed using computers and synthesizers instead of physical instruments. Synthesizers, sound cards, samplers, and drum machines interact with each other to achieve perfectly-synchronized sounds.
Folk Dance Music:
Folk dances are traditional social dances of ethnic groups from all over the world that are generally performed at weddings, parties, and other social gatherings. The tempo (pace) of folk dance music can be anywhere from slow and meditative to vigorously aerobic. Many people feel that live music at folk dances helps the dancers to experience feelings of community more so than recorded music. An example of traditional folk dance music played in the United States is music heard during square dances.
Acid House:
Acid house is a sub genre of house music and often uses samples and spoken words rather than lyrics that are sung.
Techno:
This is also another sub genre of dance music, having similar styles of drum patterns to house. Althugh it often has little or no chord movement, using more synthetic sounds. This is style of music often has very few or no vocals at all. Techno is highly associated with clubs and raves.